e.l.f. Beauty, Inc.
ELFConsumer DefensiveNASDAQHousehold & Personal Products · Last scanned Oct 26, 2026
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Daily timeframeHeadquartered within the consumer defensive sector, e.l.f. Beauty, Inc. focuses on Household & Personal Products services and products. Beauty, Inc., a beauty company, provides cosmetics and skin care products worldwide. At a $6.74B market cap, e.l.f. Beauty, Inc. ranks as a mid-cap company within consumer defensive. The company offers eye, lip, face, and skin care products.
Market Cap
$6.74B
Beta
1.60
P/E (TTM)
116.57
P/E (Fwd)
29.13
EPS (TTM)
$0.98
EPS (Fwd)
$3.92
ROE
6.0%
ROA
5.1%
Cash
$344.2M
Total Debt
$929.3M
Free CF
$281.4M
52W Change
-9.5%
Annual Financials
Cash vs Debt
Where ELF stands vs its 150-day and 200-day moving averages
As of the October 20, 2026 close, ELF finished 44.58% above its 150-day moving average ($78.49) and 41.97% above its 200-day moving average ($79.93). This snapshot is end-of-day data shown with a five-trading-day delay on the free plan; Premium members see readings from the latest close.
Is ELF overbought or oversold?
At the October 20, 2026 close, ELF's RSI(14) was 72.7, in overbought territory (above 70). The MACD histogram was positive, so short-term momentum leaned bullish at that close. These readings are historical, refresh daily after market close, and are not investment advice.
e.l.f. Beauty, Inc. carries $929.3M in total debt against $344.2M in cash reserves — debt is roughly 2.7x the cash position. Managing this leverage effectively will be important for long-term financial stability. Free cash flow comes in at $281.4M, providing flexibility for reinvestment, buybacks, or dividends. Consistent free cash flow generation is often considered a sign of operational health. ROE of 6.0% points to modest capital efficiency, indicating how much profit the company produces per dollar of shareholder equity. An ROA of 5.1% suggests reasonable efficiency in deploying the company's asset base. Revenue has grown from $578.8M (2023) to $1.64B (2026), reflecting a 183% increase over the period.
e.l.f. Beauty, Inc.'s elevated beta suggests the stock experiences more pronounced price movements than the overall market, which increases both upside potential and downside risk. At over 50x earnings, ELF carries valuation risk — any slowdown in growth expectations could lead to meaningful price adjustments. It is important to consider these factors alongside broader market conditions and individual financial goals when reviewing ELF.