The Honest Company, Inc.
HNSTConsumer DefensiveNASDAQHousehold & Personal Products
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Daily timeframeThe Honest Company, Inc. a personal care company, provides personal care products for babies and adults. Valued at $515.0M, HNST is a small-cap name in its sector. It offers wipes, personal care, diapers, and beauty products.
Market Cap
$515.0M
Beta
2.31
P/E (TTM)
—
P/E (Fwd)
40.99
EPS (TTM)
$-0.11
EPS (Fwd)
$0.12
ROE
-6.9%
ROA
1.4%
Cash
$105.9M
Total Debt
$9.5M
Free CF
$72.7M
52W Change
32.6%
Annual Financials
Cash vs Debt
Where HNST stands vs its 150-day and 200-day moving averages
As of the September 28, 2026 close, HNST finished 38.48% above its 150-day moving average ($3.82) and 51.14% above its 200-day moving average ($3.50). This snapshot is end-of-day data shown with a five-trading-day delay on the free plan; Premium members see readings from the latest close.
Is HNST overbought or oversold?
At the September 28, 2026 close, HNST's RSI(14) was 28.6, in oversold territory (below 30). The MACD histogram was negative, so short-term momentum leaned bearish at that close. These readings are historical, refresh daily after market close, and are not investment advice.
The Honest Company, Inc. holds $105.9M in cash against $9.5M in total debt, giving it a net cash position. This means the company could theoretically pay off all its debt and still have cash remaining. Free cash flow comes in at $72.7M, providing flexibility for reinvestment, buybacks, or dividends. Consistent free cash flow generation is often considered a sign of operational health. ROE of -6.9% points to negative capital efficiency, indicating how much profit the company produces per dollar of shareholder equity. ROA of 1.4% is on the lower side, which is common in asset-heavy industries. Revenue has been uneven over recent years, ranging from $313.7M to $371.3M.
The Honest Company, Inc.'s elevated beta suggests the stock experiences more pronounced price movements than the overall market, which increases both upside potential and downside risk. The strong cash position relative to debt provides a financial cushion that reduces balance sheet risk. It is important to consider these factors alongside broader market conditions and individual financial goals when reviewing HNST.