CR

Cricut, Inc.

CRCTTechnologyNASDAQ

Computer Hardware

PriceMA150MA200
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Financials · Annual
Revenue
$708.8M
-0.5% YoY
Net Income
$76.7M
+22.1% YoY
EBITDA
$132.9M
+12.4% YoY
Free Cash Flow
$79.6M

Scan Results

Daily timeframe
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DateIndicatorDetails
Jul 10 Above MA150+0.9% from MA150, price crossed above
Jul 9 Below MA1500.9% below MA150
About Cricut, Inc.

Cricut, Inc. engages in the design, marketing, and distribution of a creativity platform that enables users to turn ideas into professional-looking handmade goods in the United States, Canada, the United Kingdom,. With a market capitalization of $986.5M, it sits in small-cap territory. It operates through Platform and Products segments.

Key stats
Market Cap$986.5M
P/E (TTM)13.82
Fwd P/E24.74
EPS$0.34
Beta0.11
52W Change-11.0%
Dividend Yield4.23%
ROE17.3%
Analysis

With $255.7M in cash and $10.7M in debt, CRCT maintains more liquidity than leverage. This favorable balance sheet position can be an asset when capital markets become less accommodating. Annual free cash flow of $79.6M supports ongoing capital allocation decisions and provides a cushion against unexpected expenses or downturns. ROE of 17.2% points to strong capital efficiency, indicating how much profit the company produces per dollar of shareholder equity. An ROA of 9.2% suggests reasonable efficiency in deploying the company's asset base. Revenue has pulled back from $886.3M (2022) to $708.8M (2025), a 20% decline worth watching.

The relatively low beta of 0.11 suggests CRCT is a less volatile holding compared to the broader index. With cash comfortably exceeding debt, CRCT has financial flexibility that may help navigate uncertain periods. These risk factors are not exhaustive — macroeconomic shifts, regulatory changes, and competitive dynamics can all influence Cricut, Inc.'s trajectory.

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