Ulta Beauty, Inc.
ULTAConsumer CyclicalNASDAQSpecialty Retail · Last scanned Oct 26, 2026
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Daily timeframePart of the consumer cyclical sector, Ulta Beauty, Inc. (ULTA) is listed under Specialty Retail. The $26.70B market capitalization puts ULTA squarely in large-cap range for its industry. The company offers branded and private label beauty products, including cosmetics, fragrance, haircare, skincare, bath and body products, professional hair products, and salon styling tools through its Ulta Beauty stores, shop-in-shops, Ulta.com website, and its mobile applications.
Market Cap
$26.70B
Beta
0.84
P/E (TTM)
22.76
P/E (Fwd)
19.46
EPS (TTM)
$27.44
EPS (Fwd)
$32.10
ROE
46.1%
ROA
14.8%
Cash
$213.5M
Total Debt
$2.52B
Free CF
$914.1M
52W Change
19.4%
Annual Financials
Cash vs Debt
Where ULTA stands vs its 150-day and 200-day moving averages
As of the October 16, 2026 close, ULTA finished 17.74% above its 150-day moving average ($517.45) and 9.92% above its 200-day moving average ($554.24). This snapshot is end-of-day data shown with a five-trading-day delay on the free plan; Premium members see readings from the latest close.
Is ULTA overbought or oversold?
At the October 16, 2026 close, ULTA's RSI(14) was 82.6, in overbought territory (above 70). The MACD histogram was positive, so short-term momentum leaned bullish at that close. These readings are historical, refresh daily after market close, and are not investment advice.
The company holds $213.5M in cash, though total debt stands at $2.52B. This level of leverage is common in the industry but worth monitoring as interest rate conditions evolve. Free cash flow comes in at $914.1M, providing flexibility for reinvestment, buybacks, or dividends. Consistent free cash flow generation is often considered a sign of operational health. Return on equity stands at 46.1%, which is exceptionally high for the sector. ROE measures how effectively a company uses shareholder capital to generate profits. Return on assets of 14.8% further supports the picture of efficient asset utilization. Revenue has grown from $10.21B (2023) to $12.39B (2026), reflecting a 21% increase over the period.
The debt-to-cash ratio suggests meaningful leverage on the balance sheet, a factor worth monitoring if credit conditions tighten. These risk factors are not exhaustive — macroeconomic shifts, regulatory changes, and competitive dynamics can all influence Ulta Beauty, Inc.'s trajectory.